Nicolas Krafft Celebrates Inclusivity at L’Oreal

Posted on February 2, 2019

L’Oreal is one of the biggest cosmetics companies in the world and has Nicolas Krafft as its Vice President. Before rising to this position, Nicolas Krafft held other 4 jobs in the same company including being the General Manager. This makes Nicolas Krafft super qualified for his current position at this prestigious company.

L’Oreal Paris conducted its 2nd yearly fashion and beauty show on September 30th. The show took place on a commercial waterway on river Seine which is within the French capital, Paris. Besides displaying the season’s new designs, this special occasion presented an opportunity for L’Oreal to highlight its continuing and unwavering commitment to enable beauty and fashion more reachable. This occasion was open for everyone and in attendance were some of the dignitaries from the beauty and fashion world.

Women’s beauty and diversity took the lead at the show as L’Oreal presented the event on a 60-meter waterway that was designed on river Seine in Paris. Celebrity models including Loise Bourgoin, Elle Fanning, Eva Longoria, and tread for L’Oreal event in Paris. The show emphasized diversity and creativity both which are difficult to separate from Paris, which occurs to be the source of inspiration of L’Oreal Paris. Some top names from outside the world of fashion such as actor NikolajCoster-Waldau, Paralympic ski champion Marie Bochet, were present to support the brand’s mission.

Having been held during the 2019 Spring/Summer fashion week, the event presented an opportunity to display the latest fashion trends and also to show how determined L’Oreal was to make beauty accessible to everyone in the world. Also, in attendance were other 13 different partner shows who took the platform to showcase their latest collections.

The wide screens that were set on the venue enabled the passers-by and tourists to watch what was happening at the event. Drones that were filming the whole event also enabled the show to be broadcasted in more than 30 countries at the same time. The event was part of the operation by Nicolas Krafft to take L’Oreal Paris to the whole world. The event was a success, and all credits reached Nicolas Krafft.

Categories: Beauty Expert

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