Don Ressler, the Successful Entrepreneur

Posted on November 11, 2017

Don Ressler is an entrepreneur who has succeeded in starting up several companies. He is the co-founder and Chief executive officer of Fabletics brand, an online athletic retailer. Don Ressler is also the Co-founder and Chief Executive Officer of TechStyle Fashion Group which was formerly known as JustFab Inc. TechStyle Fashion Group is an online fashion retailer that deals with various collections of handbags, shoes, jewelry, and denim. TechStyle Fashion Group is the parent and owner of five online companies the Fabletics brand, JustFab, Fabkids and the ShoeDazzle.

Don Ressler is also the Co-founder and Chief Executive Officer of Intelligent Beauty, Inc. He also served as Chief Executive Officer and the President of Fitness Heaven.Com which he co-founded. Don Ressler has also worked at intermix media where he directed the essential ventures that increased and enhanced the value of the shareholders. He also Co-founded the Alena Media where he created Hydroderm, a skin care product. Don Ressler began his online career by consulting with companies as he focused on taking advantage of the growing market online gap.

Don Ressler launched the Fabletic Brand on 2013. The company was also launched by Adam Goldenberg and Kate Hudson who are also the co-founders. Kate Hudson is the ambassador of the Fabletic brand. Don Ressler and his team launched the brand which catered for the market gap he identified in activewear industry. The industry contained many brands which neither provided a finest nor stylish gear at affordable prices. Don Ressler’s Fabletics brand was ready to fill the market gap and provide affordable and stylish brands.

Fabletics brand deals with fashion products which are normally adorned by ladies throughout the world on a daily basis. This is a trend the company is focused on; it wants to pursue and push it towards its expansion. Fabletics brand is a monthly company, and this allows them to explore new concepts and ideas that meet the needs of their target market. The brand also evaluates the responses of what they have released in the market to build upon new ideas to their brand.

Don Ressler and his team have recently started a worldwide breast cancer awareness campaign through Fabletics and Council of Fashion Designers of America for FTBC (Fashion Breast Cancer). The launching was done in Torrance, California at the Del Amo Fashion Centre Mall. Don Ressler and his team were to reveal the bright blue and baby pink capsule collection that would benefit the FTBC project directly and greatly. and their accredited Fabletics stores throughout the United States would handle the selling of the items.

Categories: Entrepreneur

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