Eric Lefkofsky is a serial innovator in technology startups and a major donor along with his wife, Liz Lefkofsky. He grew up in Southfield, Michigan, which is just outside of the city of Detroit. A graduate of Southfield-Lathrup High School in 1987, Eric Lefkosky later attended the University of Michigan at Ann Arbor where he completed his undergrad studies in 1991 with honors. Two years later in 1993, Eric officialy became able to practice law when he completed a law degree at the University of Michigan School of law, located in Ann Arbor.
Based on Crunchbse.com, Eric Lefkofsky decided not to pursue a career in law. Instead he decided to pursue a career in business, technology and innovation. His passion for these fields led him to immense success. Here are some of the ventures, that he has funded, started and currently invested in. Click http://www.lightbank.com/team/eric-lefkofsky.
One of the most widely utilized and well known companies that Eric Lefkofsky has helped kick off is the online tech marketing firm called Groupon based on bizjournals.com. It is a play on the words group and coupon. Groupon lets businesses offer major discounts to customers, if a significant amount of them agree to purchase the deal or use the “coupon.” Such a tactic provides an incentive for both businesses and customers. The business gains a large amount of customers at one time, while the customers receive a discounted price on an item, trip or service.
Another web based technology business that Eric Lefkofsky has helped to start is Echo Global Logistics. This is an online and technology based logistics firm. Echo provides companies who need to ship out goods via truck with a platform to connect to transportation providers who can deliver the goods to the desired destination. Echo has a network of over 30,000 carriers that can transport goods across the United States. It also provides transportation analysis services for businesses as well as complete transportation management when goods need to be delivered.
InnerWorkings is a marketing firm that Eric Lefkosky also helped to found. It relies heavily on data analysis and automation to create marketing campaigns and advertisements for medium to large sized businesses.