JD.com Supplies What Customers Want

Posted on July 22, 2019

 

JD.com, also known as Jingdong has become the largest e-commerce company in the world, and during its 18 day anniversary sale it smashed even more records. During the ‘6.18’ event it sold almost $30 billion worth of goods. Some items sold millions of units in just seconds. Cases of milk and beer along with electronics and fashion items sold in record numbers. One reason JD.com sells in such record numbers is the company’s ability to deliver orders in one or two days.

 

Jingdong is also using the latest technology to introduce customers to new products. By analyzing vast amounts of data, JD.com can send individual customers ideas for other products based on their individual purchasing history. It means that those customers can see items that they may not even know exist. That software is also be used in JD.com’s offline locations as a way to direct foot traffic to items that are best sellers.

 

One reason for the high sales during the anniversary event is the Chinese consumer’s desire for the latest and finest products from around the world. More and more Chinese are looking for world famous labels in food and fashion. Some of the bestselling items in the sale were Prada, Ralph Lauren and Armani.

 

Jingdong continues to add top labels from around the world. Another Chinese desire is for healthy foods. JD.com imports the finest foods and they have become some of JD.com’s top selling products.

 

JD.com data analysis showed that it is not just customers from China’s largest cities who are buying in such high numbers. People from across China’s lesser populated areas are also looking for great deals from the world’s biggest names. JD.com will continue to use its data collection and partnerships with the world’s most famous labels to bring an unmatched shopping experience to people across China. View Additional Info Here.

 

See also: http://www.jd.hk/

 

How JD.com-Prada Partnership will Revolutionize the Chinese Fashion Market

Posted on July 08, 2019

 

One of the fastest-growing markets in the world is the luxury fashion market. Pundits have estimated that the market will be two times bigger in the next decade. Prada — one of the fastest-growing companies in this market — has started to expand in the Asian market.

According to the management, creating partners in this new market is one of their growth strategies. In China, for example, the company signed a deal with the biggest e-commerce company. The following are some of the reasons why the management chose JD.com, otherwise known as Jingdong, as the most important partner in this market.

First, the Chinese partner has the necessary structures. Although Prada has different outlets and specific shops in major markets, Prada believes diversifying in e-commerce was critical. One of the companies that have invested in this new platform is JD.com, and therefore, it was the right decision to work with the company.

During the signing deal ceremony, the representatives of the fashion company pointed out that the Chinese giant is their gateway into the Asian market. On the other hand, the JD.com representative also pointed out that the partnership was timely. The company has signed different deals with other companies — with the sole purpose of making the platform home to diversity. Read This Article for additional information.

Second, the fashion company wanted a company that has a good relationship with customers. In more than 18 years, JD has created a platform where customers communicate organically with the company’s representatives. This bond has enabled JD.com to become the first-ever company in this market to have ultimate trust from customers. This relationship is ideal for Prada in the following two ways.

First, the company knows that all the discussions between JD.com and their fashion customers will be professional. The company also understands that there will be timely deliveries for all orders for their fashion items. This assurance is important in a new market and especially for fashion items.

In addition to this deal, JD.com has signed many contracts with different stakeholders. The main reason for this policy approach is to give clients more shopping options and more importantly, to make JD.com the best place to buy all types of items.

 

See also: https://boards.greenhouse.io/jdcom

 

White Shark Media

Posted on June 01, 2017

https://www.youtube.com/watch?v=Wl25VsoZ6Kw

 

Dealing with customer complaints is something that many companies dread. However, there are proven ways to increase the effectiveness of your employee’s level of customer service. Keep reading to learn how to better deal with customer complaints.

 

How to Handle Customer Complaints

Employees should be trained to put their emotions aside and avoid personalizing the situation. The customer is most likely very frustrated over a legitimate product or service problem. The first thing that employees should do is to thank the customer for sharing their problem and ask them to clearly explain the situation. As part of this, customers should avoid contradicting or citing company policy when talking with upset customers, even if the customer if totally wrong.

 

Next, the employee should offer as much support as possible. This might come in the form of exchanging a defective product without the receipt or asking IT for assistance in solving the customer’s mobile phone glitch. In order to accomplish this, employees must be trained to be flexible and patient with customers. Keep in mind that certain customers will not be completely satisfied. There are also unique situations which may not have a clear cut solution. Therefore, employees should be empowered to offer rebates, discounts or even gift cards. Doing so will not only resolve the problem, but increase customer loyalty and guarantee future revenue.

 

Case Study

White Shark Media is a well-established digital marketing agency that has successfully learned from their mistakes. For example, many clients used to complain about poor communication. They were often frustrated because they were unable to directly contact their account representative. Therefore, White Shark Media scheduled monthly progress meetings with every client. During this time, the client could voice any concerns and and review the previous month’s performance. Because of this, many potential problems were identified early on and clients were satisfied with the results. In addition to this, White Shark Media also upgraded their phone system with direct extensions.

 

As illustrated above, White Shark Media directly responded to client’s complaints with both process and system changes. Companies should keep in mind that chronic customer complaints can be solved through a variety of options. For example, other companies that experience communication problems won’t even have to install a phone system. Instead, they may add a live-chat customer service option to their website or client’s online account platform.

 

Clearly, handling customer complaints should be done properly. This will increase revenue and customer loyalty. Keep in mind that there are multiple solutions to seemingly difficult customer service problems.